World Physiotherapy and Physical Therapy Business Success Summit
DAY ONE (of five)
These video presentations are ONLY available for 24 hours. When the countdown timer reaches ZERO, this page and all today's summit sessions disappear.
[deadlinefunnel type='inline']
OPENING ADDRESS:
“What I Wish I Knew About Health Business Ownership When I Opened My First Practice Over 20 Years Ago”
Paul Wright
<Click for Full Speaker Bio>
Click on the adjacent video to watch this session
In this session you will learn:
- How a new graduate therapist totally outperformed a 20 year veteran and how you can get newly qualified therapists to do the same.
- The biggest lie we were all told at university that sets health professionals up for business failure
- The secret recruitment strategy which virtually guarantees you hire the right person every time
- The biggest single mistake most new health business owners make that renders their business virtually unsellable
- Why you are leaving thousands of dollars on the table by training your therapy team - and what you should be doing instead
- The most important words you MUST say to every patient which guarantees they re-book and get a great outcome from your treatment program
- How one of Paul’s thriving practices was totally shut down overnight – and the valuable business lesson for all of us in health care
- The 10 words you MUST know which will dramatically increase your family time, your job satisfaction and the quality of your relationships
Steve Jensen
<Click for Full Speaker Bio>
Click on the adjacent video to watch this session
Steve Jensen – The Ultimate “Sell Without Selling” Client Conversion System (recently added session)
In this session you will learn:
- How Steve taught Paul Wright to answer the phone in his health business and the incredible impact this made to Paul’s business
- Why the word “sell” is such a stigma in health care and how to turn this around to make a real difference to your client’s outcomes
- Why 68% of your clients are not getting the outcomes they should and why our therapists are negatively impacting your business
- How to dramatically increase your client conversion, re-booking rate and product sales in health care.
- The new selling model all health professionals must understand if you want to help your clients get the best outcomes.
- How to use the INKING process to easily and smoothly get patient buy in and compliance
- Why your team won’t listen to you when you try and get them to book more sessions or sell more products.
- The 2 biggest mistakes health professionals make when recommending follow up treatment sessions and what to do about it.
- The exact hard skills and soft skills you and your team need to ensure great outcomes for your clients and patients
Jerry Durham
<Click for Full Speaker Bio>
Click on the adjacent video to watch this session
Jerry Durham – How to Run Your Business on Your Terms
In this session you will learn:
- How Jerry transitioned his practices from being in network (insurance based businesses) to a cash based model and how this has led to a dramatic increase in performance and profits
- How Jerry runs his San Francisco practices from his home in LA
- The “Patient Lifecycle Model” and how this system leads to better outcomes, reduced cancellations and more profits.
- What Disney can teach us about running a great health business and why we must watch closely what other businesses are doing outside of health care.
- The 2 most important questions you admin team MUST ask immediately – to increase profits and reduce cancellation
- How to identify the “golden moment” in health care and how this strategy can instantly reduce no show rates
- The simple script Jerry put into his clinic that instantly generated better caller interaction, improve staff compliance and boosted profits.
Paul Gough
<Click for Full Speaker Bio>
Click on the adjacent video to watch this session
Paul Gough – Accelerate Your Practice
In this session you will learn:
- The fundamental differences between health businesses in the UK, the USA and Australia that we must understand to be successful health business owners
- The exact “Hybrid Marketing Approach” Paul is using in his clinics that is guaranteed to make a potential client call your practice
- Why Paul spends over 50k a month marketing his and his client’s practices – and how to make sure you get a great return on your marketing spend
- The biggest marketing mistake all owners make – that defies logic – and exactly what you need to do to generate clients for your business
- Why a waiting list of 5 weeks is a sure sign a health business is in crisis and destined for failure – and what to do about it
- How to set up your Google Awords for success and the mistake most owners make with their google campaigns
- How one of Paul’s clients doubled her fees instantly with no complaints from the patients – and how you can do the same
Trish Wisbey-Roth
<Click for Full Speaker Bio>
Click on the adjacent video to watch this session
Trish Wisbey-Roth – How to Niche Your Practice for Maximal Profits
In this session you will learn:
- How Trish ran her business from Europe for over 2 years – before the internet - and what this taught her about business and life
- How she created a super targeted niche so she could run her business on her terms and to suit her lifestyle
- Exactly how Trish gets patients to see other therapists in her team so the business does not depend on her – even though she is the high profile clinical educator
- The single biggest indicator that a new team member is not going to work out and her biggest ever recruitment disaster
- How Trish charges three times the fees of other therapists
- The exact strategy Trish uses that totally removes the issue of price from every patient in her practice
- How she uses technology, apps and online tools to create an unrivalled patient experience automatically
- The technology that allows Trish to deliver treatment sessions to clients in Asia, Europe and the USA – all from her home or office in Sydney.
These video presentations are ONLY available for 24 hours. When the countdown timer reaches ZERO, this page and all today's summit sessions disappear.
[deadlinefunnel type='inline']